WOW Root Cover Up Special Offer
Get $10 OFF your next colour service when you purchase Color WOW Root Cover Up for $35 ($7 cheaper than Sephora!!!). That’s $17 in savings!
In case you haven’t heard about Wow Root Cover Up, here’s what you need to know…
What is it? An eye shadow-like powder that instantly covers grays, touches up highlights, and fills in sparse areas
What does it do? Precisely disguises roots without looking fake or stiff
Who’s it for? People looking to cover their roots or make hair look thicker
So I guess there is no keeping it secret that it helps prolong your hair color appointment (shhh you didn’t hear it from us!) It’s also a 9x Allure Best of Beauty Award Winner and a hall of fame winner, so you know this is some good stuff!
WHY IT'S WOW
Easy, instant, precise: just press, no mess!
Temporary color stays until shampoo’d out (you can swim in it!)
Reflective mineral powder for a multi-dimensional, natural look
Never stiff, sticky, or waxy like mascaras, crayons and sprays
Great value! 6 months to 1-year usage for one compact
No waxes, no dyes, no PPD’s + cruelty-free
It's a pressed powder — in eight shades, from platinum to black — that comes with a small brush so you can pinpoint your coverage. It comes in a slim compact with a mirror so you can easily take it anywhere.
Ok now that we’ve convinced you, you need this in your life, here is how you use it:
1. Apply to dry hair.
2. Load up small end of brush with powder.
3. Use free hand to pull hair flat and taut against head, and press brush down firmly into roots, starting from scalp and working out.
4. Do not use a sweeping motion.
5. Apply more powder as needed.
6. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.
This offer is while supplies last so pick up some WOW root color at any of our locations.