RedBloom Salon, along with Collega + Aveda Canada participates annually as part of a global initiative with other Aveda networks worldwide to raise money and awareness around water related issues. Striving to help those in need of clean water, basic hygiene and proper sanitation.
We often take clean, drinkable water for granted. The reality is that 663 million people do not have access to clean water, 2.3 billion people do not have access to a clean bathroom, and 315 thousand children die every year from diarrhea from unsafe water (WaterAid, 2016). Collega + Aveda Earth Month is dedicated to ending the world water crisis. In partnership with WaterAid, we believe this goal is achievable.